The digital game industry places a premium on technological innovation, but the cost of technological innovation can be prohibitive. Developing companies and independent developers lack the scale to invest in infrastructure and the resources to invest in research and development. 

PGA’s GameLab is built to provide a collaborative medium for talented artists, animators, programmers, publishers and marketing personal, in order to turn their ideas into a reality. GameLab provides help with resources, mentorship, team collaboration, and project management, to bring innovative ideas and experimental designs. GameLab members develop for the international market and maintain the quality as per international standards.

GameLab works with industry partners to build powerful innovations that will help advance the knowledge of the field. The goal of the lab is to produce powerful design mechanics and produce high quality digital content in following domains;

– Educational Games

– Social Impact Games

– Experimental Games / Gamification

– AR & Mixed Reality

– Animation & Digital Content Designing

 

Production and Development Practices

The development practices at game lab are centered around collaborative learning. Every academic semester at PGA, all students enrolled in advanced courses must work together on a single game project. The process of development is based on the same theory that students learn in their class. This practice helps build skills in students that are needed in a multi-disciplinary industry, such as the games industry.

The game lab also employs the same practice for a more mature development process, which is used for the development of games for the game’s market.